Commercialisation
Focus the proposition, sharpen the business model and make growth choices with discipline.
Perth, Western Australia
Governance forwhat comes next.
I help ambitious boards and founders turn technology into commercial outcomes—bringing the judgement of a Chair, the pattern recognition of an investor and the empathy of a founder.
Board-levelclarityat inflection points
AI + SOFTWARE
AGTECH
COMMERCIALISATION
$40mVC fund co-founded
25+Australian startups backed
$1.4mAngel capital invested
ASXFounder-to-IPO experience
01 / PERSPECTIVE
A director who understands the messy middle.
Strategy is rarely short of ideas. The hard part is choosing, aligning and executing—while the market, technology and team keep moving.
My career has moved between the boardroom, the founder's seat and the investor's side of the table. That range helps me ask sharper questions, translate technical possibility into commercial priorities and keep governance grounded in the work of building enduring organisations.
AI & software
Separate durable opportunity from noise, with experience building and governing AI-enabled SaaS.
Agtech
Connect innovation with the realities of producers, industry bodies and rural value chains.
Board leadership
Create clarity, constructive challenge and the conditions for executives to do their best work.
02 / EXPERIENCE
Built across both sides of the board table.
From European M&A to venture capital, company-building and listed-company governance, I bring an operator's understanding of the choices beneath the board paper.
01 · M&A
11 yearsEuropean telecommunications
Cross-border M&A experience through a decade of rapid industry transformation.02 · FOUNDER
2004From adviser to builder
Returned to Perth and co-founded Web 2.0 startup Minti.03 · INVESTOR
$40mYuuwa Capital
Co-founded the fund and led technology investments including Agworld and icetana.04 · SCALE
ASX:ICEicetana.ai
Founding CEO; led the AI video analytics company through IPO and later team renewal.SELECTED CURRENT ROLES
Active governance across technology, agriculture and purpose.
03 / INVESTING
Patient capital. Candid advice. Founder empathy.
I invest selectively in Australian technology companies where an engaged investor can add more than money. I am most useful when there is a genuine commercialisation challenge to solve and a team open to thoughtful challenge.
Discuss an opportunitySelected outcome
Agworld
AGTECH · GLOBAL SCALEYuuwa Capital's largest exit—sold to Semios in 2021 for A$100 million.
Established investees
icetana.aiAppbot
AI · SAAS · PERTHAngel outcomes
Over 6X
MEDIA · BIOTECHReturns on angel stakes in Kanopy and Dimerix.
Investment lens
Compelling peopleGlobal potentialDefensible technologyUseful impact from me
04 / WHERE I FIT
The right conversation usually starts at an inflection point.
A technology company moving from product promise to repeatable commercial growth.
A board that needs practical AI fluency—not another trend presentation.
An agtech or rural-industry organisation connecting innovation, stakeholders and impact.
A founder-led business ready to strengthen governance without losing its edge.
05 / CREDENTIALS
Experience, with the paperwork to match.
2025
Fellow, Chartered Accountants Australia and New Zealand
2017
Pearcey Western Australian Entrepreneur of the Year
2016
Techboard Startup Community Award
2010
Graduate, Australian Institute of Company Directors